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This site has the following in the web page, "No matter when you need to recover data, we have a bunch of data recovery recipes for all occasions from simple photo recovery to complex NAS data recovery." Our analyzers noticed that the web site also stated " Hope that recipes from our site help you get your data back right now." The Website also stated " Here you will find various data recovery recipes, easy-peasy and you can do it, fast and slow, with detailed instructions and step-by-step photos. What do you want to recover today?." The website's header had photo recovery as the most important keyword. It was followed by NAS recovery, NAS data recovery, and USB drive recovery which isn't as highly ranked as photo recovery. The next words the site uses is external drive recovery. how to recover photos was also included and might not be understood by search engines.